{"id":5738,"date":"2026-06-02T12:47:28","date_gmt":"2026-06-02T10:47:28","guid":{"rendered":"https:\/\/megawatt.agency\/?post_type=portfolio&#038;p=5738"},"modified":"2026-06-02T15:02:08","modified_gmt":"2026-06-02T13:02:08","slug":"peaky-blinders","status":"publish","type":"portfolio","link":"https:\/\/megawatt.agency\/en\/portfolio\/peaky-blinders\/","title":{"rendered":"Netflix x Peaky Blinders &#8216;The Immortal Man&#8217;"},"content":{"rendered":"<div class=\"wpb-content-wrapper\"><p>[vc_row][vc_column]<div class=\"case-deatil-heading title_subtitle_element\"><div class=\"title\"><h1>Peaky Blinders<\/h1><\/div><div class=\"tags\"><ul><li>Netflix<\/li><\/ul><\/div><\/div><div class=\"scroll_down_element\"><a href=\"#scroll_down\" target=\"\">Naar beneden<\/a><\/div><div class=\"item\">\n            <div class=\"img-wrp\">\n                <div class=\"image_or_video banner-video\"><video autoplay  muted controls playsinline preload=\"metadata\" class=\"vimeo-video\">\n                        <source src=\"https:\/\/player.vimeo.com\/progressive_redirect\/playback\/1197654139\/rendition\/1080p\/file.mp4%20%281080p%29.mp4?loc=external&#038;oauth2_token_id=1809726402&#038;signature=30b2ab895d26ccceb2ff29c3d2abf0f95fb0bf875737405c8da3cf078f78e61b\" type=\"video\/mp4\">\n                    <\/video><div class=\"globle-play-btn\"><\/div><\/div><\/div><\/div>[\/vc_column][\/vc_row][vc_row][vc_column][vc_column_text css=&#8221;&#8221; el_class=&#8221;text-content&#8221;]<\/p>\n<h1><strong>The Immortal Man<\/strong><\/h1>\n<p>&nbsp;<\/p>\n<p><strong>Background<\/strong><\/p>\n<p>&nbsp;<\/p>\n<p>\u201cBy order of the Peaky Blinders!\u201d This iconic catchphrase from the Birmingham crime gang captivated Netflix audiences worldwide. The fictional story is loosely based on a real, notorious youth gang that operated there between 1880 and 1910. Following the success of the series, it was time for a film. In collaboration with The Family, Truus and Megawatt, Netflix launched and promoted it on a grand scale.<span class=\"Apple-converted-space\">\u00a0<\/span>[\/vc_column_text][vc_column_text css=&#8221;&#8221; el_class=&#8221;services-tags&#8221;]<\/p>\n<h2>Services<\/h2>\n<ul>\n<li>Creative<\/li>\n<li>Strategy<\/li>\n<li>Concepting<\/li>\n<li>Social<\/li>\n<li>Advertising<\/li>\n<li>Content<\/li>\n<li>Community<\/li>\n<li>Brand<\/li>\n<li>Positioning<\/li>\n<li>Media<\/li>\n<\/ul>\n<p>[\/vc_column_text]<div class=\"case-detail-info\"><div class=\"images-wrp \" id=\"scroll_down\"><div class=\"images\"><picture>  \n                                <source media=\"(min-width:768px)\" srcset=\"https:\/\/megawatt.agency\/wp-content\/uploads\/2026\/06\/Peaky_Blinders_Bot_Mid-1520x785.png\">\n                                <img decoding=\"async\" src=\"https:\/\/megawatt.agency\/wp-content\/uploads\/2026\/06\/Peaky_Blinders_Bot_Mid-1520x785.png\" alt=\"\">\n                            <\/picture><\/div><div class=\"images\"><picture>  \n                                <source media=\"(min-width:768px)\" srcset=\"https:\/\/megawatt.agency\/wp-content\/uploads\/2026\/06\/Peaky_Blinders_Top_Left.png\">\n                                <img decoding=\"async\" src=\"https:\/\/megawatt.agency\/wp-content\/uploads\/2026\/06\/Peaky_Blinders_Top_Left.png\" alt=\"\">\n                            <\/picture><\/div><div class=\"images\"><picture>  \n                                <source media=\"(min-width:768px)\" srcset=\"https:\/\/megawatt.agency\/wp-content\/uploads\/2026\/06\/Peaky_Blinders_Top_Right.png\">\n                                <img decoding=\"async\" src=\"https:\/\/megawatt.agency\/wp-content\/uploads\/2026\/06\/Peaky_Blinders_Top_Right.png\" alt=\"\">\n                            <\/picture><\/div><\/div><\/div><\/div>[vc_column_text css=&#8221;&#8221; el_class=&#8221;text-content&#8221;]<strong><span class=\"TextRun SCXW82858004 BCX4\" lang=\"NL-NL\" xml:lang=\"NL-NL\" data-contrast=\"auto\"><span class=\"NormalTextRun SCXW82858004 BCX4\">Approach<\/span><\/span><\/strong><span class=\"LineBreakBlob BlobObject DragDrop SCXW82858004 BCX4\"><strong><span class=\"SCXW82858004 BCX4\"><br \/>\n<\/span><\/strong><\/span><\/p>\n<p>&nbsp;<\/p>\n<div>\n<p>Every Netflix show or film requires its own tailored activation. For Peaky Blinders, the overarching team devised a stunt the city of Amsterdam would not soon forget. The Peaky Blinders have new management and are taking over the city. A challenging one-take, shot and executed entirely in guerrilla style.<span class=\"Apple-converted-space\">\u00a0<\/span><\/p>\n<p>&nbsp;<\/p>\n<p>Starting at Leidseplein, the Peaky Blinders exited a tram, fully in style with the style of the series and the film. After hours in make-up, the barbershop and styling, the actors and Superchargers were indistinguishable from the real gang. They marched through the city in formation, shouting the well-known lines from the series and film. The takeover culminated in a finale at the Westerkerk. The footage speaks for itself.<span class=\"Apple-converted-space\">\u00a0<\/span><\/p>\n<\/div>\n<p>[\/vc_column_text]<div class=\"case-detail-info\"><div class=\"images-wrp \" id=\"scroll_down\"><div class=\"images\"><picture>  \n                                <source media=\"(min-width:768px)\" srcset=\"https:\/\/megawatt.agency\/wp-content\/uploads\/2026\/06\/Peaky_Blinders_Bot_Mid-1520x785.jpg\">\n                                <img decoding=\"async\" src=\"https:\/\/megawatt.agency\/wp-content\/uploads\/2026\/06\/Peaky_Blinders_Bot_Mid-1520x785.jpg\" alt=\"\">\n                            <\/picture><\/div><div class=\"images\"><picture>  \n                                <source media=\"(min-width:768px)\" srcset=\"https:\/\/megawatt.agency\/wp-content\/uploads\/2026\/06\/Peaky_Blinders_Bot_Left.png\">\n                                <img decoding=\"async\" src=\"https:\/\/megawatt.agency\/wp-content\/uploads\/2026\/06\/Peaky_Blinders_Bot_Left.png\" alt=\"\">\n                            <\/picture><\/div><div class=\"images\"><picture>  \n                                <source media=\"(min-width:768px)\" srcset=\"https:\/\/megawatt.agency\/wp-content\/uploads\/2026\/06\/Peaky_Blinders_Bot_Right.png\">\n                                <img decoding=\"async\" src=\"https:\/\/megawatt.agency\/wp-content\/uploads\/2026\/06\/Peaky_Blinders_Bot_Right.png\" alt=\"\">\n                            <\/picture><\/div><\/div><\/div><\/div>[vc_column_text css=&#8221;&#8221; el_class=&#8221;text-content&#8221;]<strong><span class=\"TextRun SCXW45617475 BCX4\" lang=\"NL-NL\" xml:lang=\"NL-NL\" data-contrast=\"auto\"><span class=\"NormalTextRun SCXW45617475 BCX4\">Result<\/span><\/span><\/strong><span class=\"LineBreakBlob BlobObject DragDrop SCXW45617475 BCX4\"> <br class=\"SCXW45617475 BCX4\" \/><\/span><\/p>\n<p>&nbsp;<\/p>\n<div>\n<p>The goal, alongside taking over the city in spectacular fashion, was to generate as much (branded) social output as possible. There were no do-overs, and every part of the journey had to happen at precisely the right moment and in the right place. A major production, involving plenty of ingenuity, last-minute fixes and a touch of luck, ultimately resulted in the perfect one-take. And the Peaky Blinders? They didn\u2019t just take over Amsterdam, but\u2014through social media\u2014the rest of the Netherlands as well. Mission accomplished.<\/p>\n<\/div>\n<p>[\/vc_column_text][\/vc_column][\/vc_row][vc_row][vc_column]<div class=\"related-posts-title\">\n        <div class=\"container\">\n        <div class=\"row-wrp\">\n        <div class=\"left-col\"><\/div>\n        <div class=\"right-col\"><h2>Related cases.<\/h2>\n        <a class=\"btn-projects\" href=\"\/work\/\" title=\"see all projects\" target=\"\">see all projects<\/a>\n        <\/div>\n        <\/div>\n        <\/div>\n        <\/div><div class=\"selection-projects-wrp\"><div class=\"container\"><div class=\"latest-posts\"><div class=\"post\"><a href=\"https:\/\/megawatt.agency\/en\/portfolio\/ca_puffer\/\"><\/a><div class=\"post-thumbnail\"><div class=\"featured-image\"><img decoding=\"async\" src=\"https:\/\/megawatt.agency\/wp-content\/uploads\/2026\/05\/CA_Puffer_Bot_Left.png\" alt=\"Featured Image\"><\/div><\/div><h2 class=\"post-title\">C&#038;A x Iconic Puffer<\/h2><div class=\"post-category\">C&amp;A<\/div><\/div><div class=\"post\"><a href=\"https:\/\/megawatt.agency\/en\/portfolio\/grolsch\/\"><\/a><div class=\"post-thumbnail\"><div class=\"featured-image\"><img decoding=\"async\" src=\"https:\/\/megawatt.agency\/wp-content\/uploads\/2026\/05\/Grolsch_Puffer_Top_Mid-1.jpg\" alt=\"Featured Image\"><\/div><\/div><h2 class=\"post-title\">Grolsch x Alles voor Koud<\/h2><div class=\"post-category\">Grolsch<\/div><\/div><\/div><\/div><\/div><div class=\"work-together-section\"><div class=\"lets-work-together\"><div class=\"container \"><div class=\"row-wrp\"><div class=\"left-col\"><h2>Let&#039;s work together<\/h2><p>Wij cre\u00ebren maximale energie voor merken. Klaar om je merk te superchargen? Let\u2019s meet!<\/p><\/div><div class=\"right-col\"><div class=\"team-members\"><div class=\"team-member\"><div class=\"member-img\"><img decoding=\"async\" src=\"https:\/\/megawatt.agency\/wp-content\/uploads\/2024\/07\/stefan-kwast.jpg\" alt=\"Stephan Kwast\" \/><\/div><div class=\"content\"><h2>Stephan Kwast<\/h2><p>CEO<\/p><a href=\"mailto:&#115;&#46;k&#119;&#97;st&#64;m&#101;&#103;a&#119;at&#116;&#46;&#97;g&#101;nc&#121;\">&#115;&#046;&#107;&#119;as&#116;&#064;&#109;e&#103;&#097;&#119;&#097;&#116;t.&#097;ge&#110;cy<\/a><\/div><\/div><div class=\"team-member\"><div class=\"member-img\"><img decoding=\"async\" src=\"https:\/\/megawatt.agency\/wp-content\/uploads\/2024\/07\/richard-dillen.jpg\" alt=\"Richard Dillen\" \/><\/div><div class=\"content\"><h2>Richard Dillen<\/h2><p>CCO<\/p><a href=\"mailto:&#114;&#46;d&#105;l&#108;&#101;&#110;&#64;meg&#97;&#119;at&#116;&#46;&#97;g&#101;&#110;cy\">r&#046;di&#108;len&#064;&#109;&#101;ga&#119;at&#116;.a&#103;&#101;&#110;c&#121;<\/a><\/div><\/div><\/div><\/div><\/div><\/div><\/div><\/div>[\/vc_column][\/vc_row]<\/p>\n<\/div>","protected":false},"featured_media":5990,"template":"","meta":{"_acf_changed":false,"inline_featured_image":false},"portfolio-category":[171,163,172,164,165],"portfolio-tag":[],"class_list":["post-5738","portfolio","type-portfolio","status-publish","has-post-thumbnail","hentry","portfolio-category-brand-en","portfolio-category-content-en","portfolio-category-creative-en","portfolio-category-media-en","portfolio-category-social-en","entry"],"acf":[],"yoast_head":"<!-- This site is optimized with the Yoast SEO plugin v26.9 - https:\/\/yoast.com\/product\/yoast-seo-wordpress\/ -->\n<title>Netflix x Peaky Blinders &#039;The Immortal Man&#039; - Megawatt<\/title>\n<meta name=\"description\" content=\"For Peaky Blinders, the team devised a stunt the city of Amsterdam would not soon forget. 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