Drive to survive

  • Netflix

Revving up F1 excitement. 

 

Background
Formula 1: Drive to Survive is a thrilling docuseries that gives a behind-the-scenes look at the drivers and races of the Formula One World Championship. Our mission was to fuel excitement for the launch of its fourth season with all the intensity involved in such races. 

Services

  • Creative
  • Experiential
  • Social
  • Content
  • Media

Approach
In the fast-paced world of Formula 1, the rules change as quickly as a mid-race tire change. Staying ahead means continuously updating your F1 knowledge to keep pace with the latest shifts. So, we set up the ultimate challenge for F1 fans. The 7 sharpest minds earned the chance to jump into a Formula RP1 race car to tear up the track themselves.

Goed of zout

Mijn wereld

Let's work together

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Stephan Kwast

Stephan Kwast

CEO

s.kwast@megawatt.agency
Richard Dillen

Richard Dillen

CCO

r.dillen@megawatt.agency