Megawatt repositions itself as 360 activation agency

Megawatt Group, the independent agency group based in Eindhoven, is proud to announce a strategic transformation. Under the leadership of CEO Stephan Kwast, the agency is setting a new course at, focused on further growth and international expansion. With a unique combination of services in the Benelux, which cannot be found at other agencies, Megawatt positions itself as the creative powerhouse for impactful 360 activation campaigns.

Late last year, Megawatt launched an ambitious scale-up program to accelerate its growth and future-proof it.
This led to important strategic choices and a rethinking of the company structure. Stephan explains: “We were faced with the choice of continuing with separate specialist agencies or joining forces. We opted for the latter and, step by step, established one Megawatt. “

“Megawatt distinguishes itself in the market through a unique combination of services, emerging from the four different agencies: brand, creative, social, content, experience, and media. With a team of now 65 specialists, Megawatt offers a fully integrated approach for 360 activation campaigns,” said Managing Director Charley Peereboom.

With this repositioning, along with the recently achieved B Corp certification, Megawatt is ready to take on the challenges of the future and create and deliver maximum energy to brands as a 360 activation agency. Among others, they work for Coca-Cola Company, HARIBO, The Salvation Army, Dyson, Dutch Digestive Foundation, GoodLife Foods,  Nederlandse Loterij, Koninklijke Peijnenburg, Samsung, Netflix, Brabantia, Cloetta, Easy Toys, Koninklijke Grolsch, Mexicano en Jack Daniels.