Everyone is aware of the how, what and why regarding the closure of the catering industry. It’s time for some joy and happiness and the proverbial ‘light at the end of the tunnel’. We found our "angle" in the Bavaria motto: "Serious about beer, light-hearted in life".
We’ve developed a striking piece of content in a very short time. From idea to production to launch in 1.5 weeks? Megawatt Advertising does the trick. Bavaria's trusted figurehead, Huub Smit, shone in the online commercial.