Sprite: On demand

On demand


Project insights

  • Campaign video
  • Online strategy

“Sprite wants to claim a domain!”, was one of the questions that the Coca-Cola Company asked us in the briefing for a pitch that MEGAWATT FIELDMARKETING won a year ago. We connected Sprite to urban biking and that turned out to be a winner. Together with Megawattfieldmarketing, we developed a campaign in which you can order your can of Sprite where and whenever you like.

Our Sprite Urban Bike Team makes sure that the can gets delivered to you on the right temperature. A cold can of Sprite, ordered straight out of your Instagram timeline and delivered on your location. We made a film which explains the case perfectly.